Managing Speed

Inappropriate speed is a leading and aggravating cause of crashes. Employers need to be aware of what they can do to manage speed as part of managing driver behaviour in general [see also Top 10 Tips for Managing Driver Behaviour]. This new infographic on Managing Speed from the ETSC is a really useful guide and communication tool that employers can use to influence behaviour and share with staff who drive at work

ETSC Managing Speed #DrivingforWork

ETSC Managing Speed #DrivingforWork

Grey Fleet Review

Driving for Better Business ("DfBB") has just launched its new Grey Fleet Review. It is the first of what will be a series of in-depth reviews into topics that can have a significant effect on both the risk profile and the operational costs of any organisation.

Delivering fresh analysis of the disadvantages – as well as some of the advantages – of privately-owned cars being used for work in the public and private sectors, the Review is an invaluable guide for leaders, fleet managers, drivers and policy-makers.

In the Grey Fleet Review, Driving for Better Business:

  • Examines viable grey fleet alternatives including the latest ‘mobility’ policies,

  • Exposes the cost of grey fleet to the environment and to businesses’ bottom line,

  • Reports on how grey fleet drivers often ignore basic vehicle safety checks,

  • Reveals how organisations have slashed costs by ditching grey fleet, and

  • Explains why grey fleet can be bad for employers and employees.

There is no doubt that grey fleet has a role to play in keeping the wheels of industry and the public sector turning. But, as we show, this comes at a cost. Is grey fleet still a viable solution or should we be looking to replace it in the 21st century? John Pryor, Chair of ACFO and Stephen Briers, Editor-in-Chief at Fleet News, give their views.

The Review outlines duty-of-care and liability dangers for organisations running grey fleet vehicles without proper policies and checks in place – and how employees can be caught out financially if they fail to do the sums.

Here are some of the featured articles:

  • On a Wing and a Prayer - Research shows that grey fleet drivers across Europe are not undertaking basic vehicle maintenance.

  • Out of Control - Companies are losing essential controls for monitoring safety, emissions and compliance.

  • Why your true grey fleet may be bigger than you think - Many businesses with active grey fleets simply do not realise the level of responsibility they have.

  • How do DfBB Champions manage Grey Fleet? - Examples of how a selection of our Driving for Better Business Champions manage their grey fleet.

Free Fleet Risk Check from DfBB

Fleet Risk Check is an interactive evaluation of your current level of fleet-related risk.

Risk Audit will help you establish how your organisation is managing the risks associated with occupational driving, as well as highlighting areas of weakness, and tailored support is on offer to help you address the issues and concerns you may have.

The risk assessment is divided into four sections, each of which requires you to answer a series of exploratory questions, after which you will be able to download a personalised report showing your current position and with guidance on where and how you should look to improve.

Access to the tool can be found here.

Small investment, Big return

“Could any fleet manager ignore the opportunity to make a small investment that could return 16 times that amount, improve legal compliance and reduce the chance of accidents?”
Tony Greenidge

The occasion of this question was the annual conference of the Institute of Car Fleet Management and the speaker who posed the question was Tony Greenidge of IAM RoadSmart. Both organisations are registered charities. 

Let’s look at the numbers Tony presented, which show how a change in driver behaviour can dramatically cut costs.

He assumed a fleet of 80 cars and 20 vans, averaging 15,000 business miles per annum, having a 15% chance of an at-fault collision every year and a four-year replacement cycle. A fairly typical medium-size fleet.

He presented well-sourced stats that showed that 37% of leased cars and 40% of leased vans are returned with unfair wear and tear, for which the leasing companies charge an average £308 and £414 respectively. That’s a cost of £3,107 for our example fleet, a fair chunk of which might be down to driver behaviour.

The average motor insurance claim is £2,839 (Source: ABI, 2017), and this figure is rising as cars become more complex. If 15% of our assumed fleet is involved in an at-fault collision every year, the cost to the fleet will be £42,585. How much of that could be reduced by changes in driver behaviour? Presumably rather a lot, as these are at-fault claims.

Tony assumed that his fleet of 100 vehicles driving 15,000 miles per annum had an average 44mpg under WLTP, but that the fleet actually averaged 40mpg. He showed that a cost saving of £18,908 was achievable if the driver could be encouraged to drive in a fuel-efficient way.

Then we came to the interesting part, which I hadn’t been aware of. The EST provides a subsidy to approved training organisations for every driver they put through an ecodriving course.  This can reduce the per-head cost of a standard 90-minute course to £30-£40, depending on the provider.

For the assumed fleet of 100 vehicles, the potential savings from ecodriving is £64,600, or £646 per driver. Let’s say the 90-minute ecodriving course costs £40 per head, or £4,000 for all of the drivers. That’s a potential return of more than 16 times the investment.

Fleet World reporter Colin Tourick ended the article by asking: "Costs reduced, emissions reduced, accidents avoided, lives saved, all for £40 per head and 90 minutes outside the business. Why isn’t everyone doing this?"

Source: Fleet World 31 July 2018

DriverFocus comment:

Indeed, however there are some additional points to ponder, such as:
1. What uninsured losses would this sample fleet also face?  Typically, this is a multiple of 2X (or significantly larger multiple) of the "bent-metal" cost
2. If EST funding is not an option, the commercial rates for in-vehicle driver training is significantly higher (again a multiple of 3X or more), which reduces payback. Still, the business case for being proactive is strong.
3. Aside from training everyone, a targeted training programme - based on telemetry, fuel card data and/or risk assessment data - could reduce the training cost and improve return on investment.

NETS Makes It Easy For Employers To Boost Road Safety

As part of Drive Safely Work Week™ (DSWW), the US-based Network of Employers for Traffic Safety ("NETS") has just released quality Campaign Materials to support employers looking to tackle Parking and Reversing as part of their Safe Driving for Work Programmme.

DSWW has been an annual campaign for many years. The DSWW Campaign Materials:

  • include meaningful activities that reinforce the program’s safe-driving messages
  • are ready-to-go and won't take significant time away from your work day
  • are not dated, providing the flexibility you need to schedule with your organisation’s work schedule

Here are some simple steps to Schedule your Drive Safely Work Week

1-2 weeks prior:
- Schedule a training workshop and/or webinar using PPT presentation

During your scheduled Drive Safely Work Week:

  • Post social media announcements throughout the week
  • Distribute employee fact sheet(s)
  • Conduct training workshop and/or webinar using PPT presentation

The Parking and Backing (Reversing) Basics Campaign Materials & Graphics include:

  • Employee Fact Sheet
  • Employee Presentation
  • Posters
  • Social Media & E-mail Graphics

Click here for the NETS Parking & Backing Campaign Materials

Click here for links to DSWW Archives

NETS membership is open to all employers who have vehicle fleets. If you are a vendor company, or are a government/non-profit organisation, please contact Susan Gillies at sgillies@trafficsafety.org or +1 (703) 755 5350 for membership information.

Using In-Vehicle Safety Technology to Improve Road Safety At Work

The ETSC has just released a really simple infographic for employers on how to use in-vehicle safety technology - such as seatbelt reminders, intelligent speed assistance (ISA), alcohol interlocks, telematics, lane keep assist ad automated emergency braking (AEB) - as part of a work-related road safety management programme.

It covers tips on:

  • Getting started
  • Vehicle selection
  • Managing staff's use of in-vehicle technology
  • Working with third-parties

New car technology and autonomous features are truly great and life-saving.  That said, they are not available to all today and there is a significant hype which the ETSC advised in March, "threatens to hold back progress... in reducing the 1.25 million deaths that occur annually on the world's roads".

Most crashes today can be avoided and technology - as part of a fleet risk programme - can help reduce risk by 50% or more.  The key to this, we believe, is managing driver behaviour.  Here are 10 Tips that we/TomTom Telematics published back in 2015 that are still valid.

Also, data gathered by DriverFocus over recent years, provides some insight on HOW the average at-work driver performs - both with and without "supervision" in the form of a "behaviour monitoring programme".  For example, just 3% of unmonitored drivers managed to score as well as the average monitored driver!

In short, we're big fans of technology to improve driving for work risk, however creating the right environment that supports and expects good, safe driving behaviour requires a little more thought and effort.  The results are real and well worth it!

Download the ETSC Infographic here

Source: https://etsc.eu/infographic-using-safety-technology/
 

Source: https://etsc.eu/infographic-using-safety-t...

DfBB: Essentials For Car and Van Fleets

Driving for Better Business has brought out an excellent and very practical guide to "Managing Your Work-Related Road Risk", covering the following Management Essentials:

  • What is Work-Related Road Risk?
  • Risk Assessment
  • Safe Driving Policy
  • Measuring Crashes and Costs

Here are our Seven favourite snippets from the guide, along with some links to related articles we've previously posted here:

# 1: It's always a good idea to start with "Why?".  "Reasons to manage work-related road-risk:

  • It puts your staff at risk
  • It puts other road users at risk
  • It costs your business a lot of money
  • It puts you, your business and your reputation at risk".

# 2: "To protect your business you need to:
Plan: Assess the risks in asking your staff to drive and create a plan to minimise those risks.
Do: Create a safe driving policy, communicate it well to your staff and ensure they follow it.
Check: Monitor compliance, collisions and costs.
Act: Continue to refine and improve your policies".
[see also our "Hallmarks" of best-practice].

#3: "Those not managing the risk effectively often fall into one of three distinct camps:

  1. Ignorance: Not knowing that “something” has to be done
  2. Avoidance: Knows that “something” needs to be done but doesn’t have time
  3. Box-Ticker: Doing “something” they hope will be enough for legal compliance but not leveraging any business benefits.

Remember, the "something” applies to everyone who drives on business, however often or infrequently and whether they are in a company vehicle, their own vehicle (the “Grey Fleet”), or a hire vehicle.

And if you’re the one who makes decisions about drivers and vehicles, you’re the one who needs to ensure that the “something” gets done".

# 4: "Running cars and vans can be an expensive business.
While poor driving can obviously put your drivers and other road users at risk, it can also cost your organisation huge amounts of money, but often in ways you didn’t realise, eating into your profits without you realising".

# 5: "The obvious costs such as insurance and repairs can be scary enough but did you know the hidden costs of a collision are generally between x4 and x32 the cost of repairing the vehicle?  Staff absence is the biggest hidden cost to business following a collision. Whether it’s a spurious ‘whiplash’ claim or something more serious, this lack of productivity can really harm the business".

# 6: The guide features "a series of 50 questions to see if your organisation is doing all it can to effective manage its work-related road risk and to help you identify where you may have important gaps" [see also, our Are You Ready? questions]. Additionally, "Not all the questions are about compliance, some are about good practice and going beyond the legal minimum to ensure drivers and road users are as safe as possible, and that the company is maximising the benefits that come from better management of those who drive for work".

Find out more at www.drivingforbetterbusiness.com under the menu Getting Started/Next Steps

# 7: To help you Measuring Your Collisions and Costs "we’ve created a spreadsheet template on which you can enter the most important data.

You can download the template and the example at www.drivingforbetterbusiness.com under Getting Started/Measurement".

Source: Driving for Better Business
 

NETS: Off-The-Job Crashes Are Major Employer Cost

The USA's Network of Employers for Traffic Safety (NETS) is an employer-led public/private partnership dedicated to improving the safety and health of employees, their families, and members of the communities in which they live and work by preventing traffic crashes that occur both on- and off-the-job.

NETS has this week released a new Cost of Collisions Calculator, developed by NETS through a cooperative agreement with NHTSA, which can be utilised by employers* to measure their company’s cost of crashes.

Employers pay for injuries that occur both on and off the job. 

In the USA in 2013, motor vehicle crashes killed more than 1,600 people and injured 293,000 while they were working.  More than half of the injuries forced people to miss work. Overall, on-the-job crash injuries (fatal and non-fatal) amounted to about 7.5 percent of all crash injuries.

Motor vehicle crash injuries on and off the job cost employers $47.4 billion in 2013. Almost one half of this cost resulted from off-the-job injuries to workers and their dependents.

Knowing an occupational fleet’s costs enables management to develop a business case that supports an investment in fleet safety. Knowing the on- and off-the-job crash costs for all employees and their dependents provides employers with justification to invest in employee-wide safe driving programs.

Protecting employees from motor vehicle crash injury can be a profitable investment of
time and resources. Traffic safety programmes are an alternative to reduce health care
expenses to employers without reducing the benefits offered to employees. 

* Note: Aside from the Disclaimer on the NETS website, the Cost of crashes calculator and related report are clearly based on factors specific to the driving for work environment in the USA which may or may not apply in Ireland/UK.  It is advised that estimates provided by both the calculator and report are indicative, vary widely even by state and should be treated with a degree of caution

Source: NETS Cost of Motor Vehicle Crashes To Employers
Cost of crashes calculator: (note: site is not secured by SSL)
NETS Membership information

Does My Organisation Need To Manage Road Risk

The ETSC (European Transport Safety Council) has just published an excellent, two-page infographic that helps business-owners, directors and managers find out:

  1. Whether their organisation needs to manage Road-Risk?
  2. If so, what are the key steps involved in starting a Programme 
  3. What are the attributes of a Safe Driver 
  4. Features of a Safe Organisation
  5. Some key aspects to consider

A PDF version of this ETSC infographic can be found here and you might also want to check out the ETSC's Benefits of Road-Risk Management and our Infographics relating to Road-Risk Preparedness and Hallmarks of Best-Practice Programmes

IOSH Work-Related Road Safety Webinar Live

With driving being one of the most hazardous work activities conducted by a huge percentage of employees, IOSH is hosting a webinar on Work-Related Road Safety, jointly presented by Professor Anne Drummond of UCD and Deirdre Sinnott McFeat of the HSA.

Following on from research which IOSH published last year on fatal road collisions in the Republic of Ireland, it examines the issue and provides advice for employers on how they can ensure their employees are safe on the roads, pointing to important resources which are available.

You can access the webinar here
You can also view more on IOSH’s research here

Hallmarks of Fleet Risk Management Best-Practice

Whether your business is just starting to manage Driving for Work or you've been proactively doing so for years, we can always learn from others. While every work environment is different, there are common best-practices across all sectors. 

Here's our view on "what good looks like".

These 16 "Lessons Learned" are based on what we've seen in 10 years helping 100 companies create "an environment that allows and expects safe driving".

If you Like it, please Share it - you never know, your nudge might save someone!

Up To 40% Of Road Deaths In Europe Work-Related

Employers, national governments and the EU are being urged to take action to tackle work-related road risk, as latest estimates suggest that up to 40% of all road deaths in Europe are work-related.

The analysis of EU road safety data, published today by the European Transport Safety Council (ETSC), finds that a total of 25,671 lives were lost on the road in the European Union in 2016.

Although the exact number of work-related road (WRR) collisions is unknown, based on detailed analysis of data from across Europe, the authors estimate that up to 40% of all road deaths are work-related. In the UK, DfT figures find that at least one in three (31%) fatal crashes and one in four (26%) serious injury crashes in Britain involve someone driving for work.

In response – and as EU road death figures stagnate – the new ETSC report sets out that employers are essential to tackling road risk but says fleets need help and support from national governments and the EU to take action.

The authors also say that government and public authorities should lead by example and adopt work-related road safety management programmes for their employees and their fleets and include vehicle safety in public procurement requirements.

Another key recomendation for member states is to establish a centralised certification service for suppliers who are in compliance with work-related road risk management legal requirements and have safe work policies.

Ireland, along with France, Switzerland, Spain, Italy and Germany performed best in data collection
and reporting of WWR deaths compared to the 32 countries covered in the report.

Commenting on the report, Jason Wakeford, spokesman for Brake, the UK road safety charity, said: "Reductions in the numbers killed on UK roads have stagnated in recent years. Road deaths fell by just 1.4% between 2010 and 2016 - way short of the EU target. All other EU countries, with the exception of Lithuania, Malta and Sweden, have made better progress and urgent action is needed. It's a disgrace that there are currently no UK targets for reducing the number of road deaths and we are calling for a UK target to be set as a priority for the Government".

Source/Report: European Transport Safety Council (ETSC)

Incentives Improve Worplace Road Safety

“This is where incentives can come into play. Incentives provide a means for employee
recognition. Positive reinforcement has been the most widely used component of behaviour
modification”


The National Road Safety Partnership Program (NSRPP - Australia) have just published an excellent discussion paper which looks at the effectiveness of incentive measures - recognition, tangible rewards and monetary benefits - to motivate behavioural change among staff who drive for work.

Incentives differ from traditional rewards because benefits are conditional on employees’ future safe driving practices, rather than previous practices.

Specifically, the paper looks at:

  • methods of motivating behavioural change through the hierarchy of human needs

  • the elements of an incentives program within a safe driving program

  • the benefits of an incentives program

  • types of incentives programs currently used by organisations

  • the challenges and considerations that incentives can pose

  • and the importance of safety maturity and a safety culture within an organisation

There is substantial experimental and other evidence to suggest that incentive programs improve workplace road safety. 

Workplace road safety is a prime concern when operating a fleet of vehicles, or relying on employees to operate vehicles, within an organisation. When incidents or crashes occur, employees are at risk of injury and the organisation is at risk of substantial costs, which can include a loss of productivity; the potential for liability; damage to the organisation’s reputation; and expensive insurance claims. Keeping employees, and the public, safe on the roads is a key responsibility of any organisation. One effective way to improve workplace road safety, and motivate behavioural change towards safer driving practices, is to incorporate incentives in safe driving initiatives. This is where a driver’s driving practices are monitored, using various technologies, and those drivers with excellent driving records are recognised and/or rewarded.

This NRSPP paper looks at why incentives can work, current incentives schemes used in the real world, and challenges and considerations in using and implementing them.

The three main types of incentives that have been proven to help promote a safety culture are recognition, tangible rewards and monetary benefits.

Recognition is something many people like to receive, so recognition among peers and seniors can be used as an incentive to promote safer driving practices within a fleet.

Tangible rewards allow fleet drivers to publicly display their achievements in safe driving. Tangible rewards can be letters of commendation, plaques, trophies, prizes form catalogues or permitting drivers to upgrade the model of their vehicle or equipment.

Monetary benefits can be in the form of a cheque, reduced personal use charges, or anything else that provides more kept income to the driver. These monetary benefits can be self-funded from the savings made due to safer driving practices.

Source and further reading: The Power of Incentives in Improving Workplace Road Safety NRSPP (Australia)

IOSH Research - DFW Fatalities Under-reported by up to 90%

Road traffic accidents are one of the leading causes of death globally. They are a matter of serious public health concern and have a significant impact at individual, family, community and population level.

While road traffic fatalities ("RTFs") are reported to the Gardai, the purpose of the journey is not always captured post-collision and this has resulted in unreliable data.  While esimates across several countries, including Ireland, suggest somewhere between a quarter and a half of all RTFs involve someone driving for work, the IOSH research into work-related RTFs ("WR-RTFs") just released also looked at coroners reports.

While the findings were broadly in line with the estimates (23% of the 833 RTF inquest files reviewed involved a worker), in terms of fatality notification through the HSA, WR-RTFs in Ireland have been underestimated by a factor of 1.4 for workers, by a factor of 10 for "Bystander type 1" fatalities - where decedents were not at work, but the other party to the collision was working and work contributed directly to these collisions, ie work was a primary factor. 

Coupled with the fact that total road fatalities in 2016 increased 16pc on 2015, as a society, we urgently need to look at what's being done by everyone involved - individuals, employers, regulators, insurers, media, lawyers and others - to reverse this tragic and unnecessary loss of life.

Source: IOSH

 

Rain Kills: A Warning To Drivers

Drivers are being urged to slow down when it’s raining after almost 3,000 people were killed or seriously injured when driving in the rain last year.

Highways England has launched a new safety campaign warning drivers that ‘when it rains, it kills’ after the latest statistics showed that people are 30 times more likely to be killed or seriously injured on the roads in rain than in snow.

The sad fact is that 2,918 people were killed or seriously injured on the roads when it was raining last year, and not slowing down to suit the current conditions was identified as a factor in 1 in 9 of all road deaths.

It generally takes at least twice as long to stop on a wet road as on a dry road because tyres have less grip on the surface. In wet weather you should:

slow down if the rain and spray from vehicles is making it difficult to see and be seen
keep well back from the vehicle in front as this will increase your ability to see and plan ahead
ease off the accelerator and slow down gradually if the steering becomes unresponsive as it probably means that water is preventing the tyres from gripping the road

Highways England is warning that even driving within the speed limit in wet weather could be dangerous if drivers don’t allow extra space between them and the vehicle in front. And the message is being reinforced with rain-activated paint messages visible to people leaving motorway services when it is raining.

A new road safety video has also been produced, directed by award-winning photographer Nadav Kander, which shows rain falling inside the home of a family imagined to have been involved in a serious road collision.

Source: RoadSafe and Gov.UK

ETSC Focus On Managing Grey Fleet Safety

The European Transport Safety Council (ETSC) has published a Short Guide for Companies Whose Staff Drive Their Own Cars For Work

When a driver uses their own vehicle for work, they are still under the responsibility of the employer, and this presents a real challenge for managing associated work related road safety risk. Employers may think that it is easier to manage employees using their own cars for work, instead of a company car fleet. However once all of the considerations are taken into account this may not be the case.

An estimated 14 million people in the UK and at least 600,000 in Ireland are classified as grey fleet drivers.

This very useful guide has been produced to help organisations review and improve grey fleet management, with a specific focus on safety concerns. It will explain the legal responsibilities as well as the business benefits of an effective grey fleet management policy. And it will also explain how grey fleet road risks can be reduced through risk assessment, and stress the importance of integrating grey fleet policy in company procedures and management responsibility.

Download the Managing Grey Fleet Safety Guide here